At Merchant Bottom Line we are dedicated to protecting your data and privacy.
Per the California, Colorado, Connecticut, Utah and Virginia Consumer Protection Acts, we have not sold any personal data or information about our consumers, in the previous 12 months.
We recognize that your privacy is important. This document outlines the types of personal information we receive and collect when you use Merchant Bottom Line, as well as some of the steps we take to safeguard information. This will help you make an informed decision about sharing personal information with us. Merchant Bottom Line strives to maintain the highest standards of decency, fairness and integrity in all our operations. Likewise, we are dedicated to protecting our customers' and online visitors' privacy on our Merchant Bottom Line.
About Our Cookies
Google Analytics Cookies:
Merchant Bottom Line uses information from Google Analytics to track the number of visits to the website, browsers and operating systems. No personally identifiable information is obtained from these cookies. We use the information that Google Analytics generates relating to our website to create reports about the use of the site. These reports allow us to update the site and improve your usage of it. If you do not wish your data to be collected via Google Analytics, you can install its opt-out browser extension or add-on from this link.
Affiliate Products and Services
Retargeting Ads and Tracking Pixels
Merchant Bottom Line uses re-targeting ads, which require the setting of cookies in your browser. Merchant Bottom Line uses Facebook pixels to determine the effectiveness of some Facebook ad campaigns. You can change your Facebook ad settings here.
You can set your browser to accept or refuse all cookies automatically, or notify you when a cookie is being requested. Taking this action should not cause a problem with the continued use of our site. Consult the Help section of your browser for guidance on how to refuse all cookies or to notify you when a cookie is requested. If you choose to refuse Merchant Bottom Line's cookies, you may not be able to fully experience the interactive features of the site.
Personally Identifiable Information
Merchant Bottom Line may collect and use your personal information for the following purposes:
Merchant Bottom Line may collect personally identifiable information from you in a variety of ways, including, but not limited to, when you visit our site, register on the site, or fill out a form, and in connection with other activities, services, features or resources we make available on our site. Specifically, if you subscribe to our newsletter, we will ask for your first name and will require your email address. If you complete a form, we will require your name and your email address, and will ask for information relevant to the purpose of the form. If you purchase a product or service from us, we will collect your name, email address, billing address and credit card number. This site also uses Facebook commenting. Facebook stores all of your comments and may show them on your timeline, depending on your Facebook settings. You can always refuse to supply personally identifiable information and visit our site anonymously. However, it may prevent you from engaging in certain site-related activities.
If we make material changes in the collection of personally identifiable information, we will inform you by placing a notice on our site. We will use personal information received from you for internal purposes only and will not sell it or provide it to third parties. We also collect each visitor's IP address, which helps us combat spam and fraud. We do not use IP addresses for any other purpose.
Non-personally Identifiable Information
We may collect non-personally identifiable information about you whenever you interact with our site. Non-personally identifiable information may include the browser name, the type of computer and technical information about your method of connecting to our site, such as the operating system and the Internet service provider you used, and other similar information.
Children's Privacy Protection
This website is directed to adults. It is not directed to children under the age of 16. We operate our site in compliance with current regulations. Anyone under the age of 16 must provide parental consent to use this site. We do not knowingly collect or use personally identifiable information from anyone under 16 years of age.
Release of Information
If we sell Merchant Bottom Line, the information we have obtained from you through your voluntary participation in our site may transfer to the new owner as a part of the sale so that the service provided to you may continue. In that event, you will receive notice through our website of that change in control and practices, and we will make reasonable efforts to ensure that the purchaser honors any opt-out requests you might make.
Personally identifiable information and non-personally identifiable information collected by this site is stored on our host's servers. That host is SiteSell Inc., located at 1000 Saint-Jean Boulevard, Suite 702, Pointe-Claire, QC H9R 5P1 Canada. If you wish to review your information stored on the SiteSell servers for Merchant Bottom Line, click on this link. You can also edit, download or delete any of your information from the servers by clicking on that link. Some information is collected by third-party services. These include Klaviyo.
How You Can Correct or Remove Information
Updates and Effective Date
Agreeing to Terms
Last updated: August 20, 2021
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